healthcare marketing audit

2024 Healthcare Marketing Audit

Drive patient growth for your medical business through healthcare marketing these top tactics In the dynamic landscape of healthcare marketing, staying abreast of emerging tactics is crucial for organizations aiming to thrive and make a meaningful impact. As we step into 2024, let’s explore the top healthcare marketing trends that are reshaping the industry and…

healthcare marketing

Top Tactics for Healthcare Marketing in 2024

Navigating trends and challenges of healthcare marketing for your medical business In 2024, the healthcare industry continues to evolve rapidly, with technological advancements and changing consumer expectations reshaping the landscape. To thrive in this dynamic environment, healthcare marketers need to employ effective strategies that not only promote their services but also engage and build trust…

healthcare website image sm

How to choose the proper website design for your healthcare or medical practice

By Deanna Wright It’s important to know your brand guidelines and who your audience is to determine which website design is appropriate for your healthcare business/practice. This article will give you an overview of what makes a website great and brings you more patients/clients. If you are interested in marketing your healthcare practice, review the credentials…

when to use branded keywords

Branded vs. Non-Branded Keywords

We are currently in discussion with the local Jacksonville Ace Hardwares regarding their Google Ads strategy. Their corporate marketing department has a big portion of their local ads budget focused on branded keywords. Ace Corporate feels strongly that the branded keywords are chosen due to the algorithm proving them as highest converters. It’s not a…

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5 Email Funnels Every Company Should Have

DID YOU KNOW? Email Funnels can bring 13% higher revenue & 39% happier customers due to tripling sales team capacity and increased retention rates. Here are 5 Email Funnels that every business should have. 1) Prospects – Build an automated funnel to attract, educate, and convert targeted leads. 2) Hot & Cold Leads – Build…

The Ultimate Guide to Email Marketing

The Ultimate Guide to Email Marketing

The Ultimate Guide to Email Marketing Best practices for developing content and building email marketing campaigns to bring you more business Good email marketing contains a combination of short and long messages and up to 6 touch-points (a series of different methods you contact a lead, for example: text, call, email, etc…).  If you are…